Could the Norwegian Sky be setting a trend for the cruise industry?

According to TravelPulse, Norwegian Cruise Line will give guests free unlimited beer, wine and premium spirits as part of their cruise fare starting next January on three- and four-day Miami-to-Bahamas cruises on the Norwegian Sky.

On most cruise lines, drinks and beverages can be purchased as part of a beverage package prior to sailing or a la carte while onboard.

Adults sailing on the ship can choose from unlimited premium spirits, cocktails, wine by the glass, and bottled or draft beer. Underage passengers can get unlimited sodas and juice.